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What is fine-tuning?
Why should you fine-tune?
Knowledge base
April 17, 2023

Fine-tuning: Unlocking the full potential of AI for businesses

Fine-tuning is a way of "tweaking" an AI model, like how a musician can fine-tune an instrument, and in the case of AI models, it can make an enormous difference.
Hand adjusting a circuit board with the word "Fine-tuning" highlighting the precise nature of the task
Susana Guzmán
Susana Guzmán • 3 minutes read

Developments in artificial intelligence are moving fast, and it feels like there's something new going on with large AI models almost every day. These breakthroughs have opened up a world of possibilities for various industries. But to make the most of AI-powered processes and tools, it is essential to adapt them to your specific business and use case. That's where fine-tuning comes in.

In this blog post, we'll look at the concept of fine-tuning and why it's crucial for businesses to unlock the full potential of AI.

tagWhat is fine-tuning?

Fine-tuning is the process of taking a pre-trained AI model and further training it to perform specific tasks or operate within a particular domain or scope of activity. This can mean either:

  • Taking an unspecialized AI model, like GPT-4, and further training it to specialize.
  • Taking an AI model specialized for one task or domain and further training it to specialize in a different but related domain.

This requires additional data specific to the task or domain. Fine-tuning takes advantage of everything the pre-trained AI model already knows, then refocuses it on the kind of work you are interested in using it for. It's a way of "tweaking" the model, like how a musician can fine-tune an instrument, and in the case of AI models, it can make an enormous difference.

tagWhy should you fine-tune?

Large AI models are often pretty good out of the box. But don't let first impressions fool you. When you hire a new employee, no matter how impressive their resumé is, they will not be at their best until they know and understand your business processes and their role. In the same way, AI models with general-purpose training may seem impressively human, but like humans, they make mistakes, misunderstand, and sometimes go completely off the rails.

Fine-tuning is an AI analog of employee training and apprenticeship. It reduces error and inaccuracy.

Jina AI's Finetuner can unlock the full potential of large AI models for your company by:

tagEnhancing accuracy and performance through customization

You can't just download AI models that know your business and processes from the internet. Having state-of-the-art high-performance AI, producing high-quality results specialized for your use case, gives you a competitive advantage. Once it is in place, it can open the door to further innovation, improved customer satisfaction, and higher rates of return.

tagCosting less

Developing a new AI model from scratch, competitive with the state-of-the-art, is a daunting expense. Hiring the technical expertise and maintaining the computer hardware needed for such a task is difficult enough. Add to that the truly enormous quantities of data required to train it, and it becomes something outside of the reach of all but a few specialized firms.

Worse still, there is no reason to believe the results will be better than a fine-tuned version of a general-purpose model.

Fine-tuning leverages the pre-existing learning in a trained AI model, and it can learn to specialize from a remarkably small amount of additional domain-specific information. Fine-tuning a pre-trained model offers you every advantage over building new models from scratch: They take less computing time, demand less expensive hardware, and you need only a fraction of the training data while at the same time offering comparable or better outcomes.

Using Jina AI's Finetuner, all the problems of maintaining your own AI tech stack are eliminated, including the hardware if you use Jina AI Cloud. You can redeploy the savings to other parts of your business.

tagSecuring your data

Jina AI's Finetuner can run on your company's servers or in a secure, controlled sandbox on Jina AI's European-hosted cloud. Your sensitive data never has to leave your control, reducing the risk of unauthorized access and data breaches. This is a major advantage for businesses subject to strict data protection requirements.

Fine-tuning is essential to making the latest AI work for business, and it enables companies to develop innovative custom solutions that give them an edge in the market. With the right tools, you can quickly and cost-effectively integrate AI into your operations as a driver of growth.

Book a call with us to discuss how we can make AI work for you.

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